H&M ( @hm ) Twitter Profile



Welcome to #HM – the place for #fashion & #beauty inspiration! We ❤️ your comments but please stay respectful.

Joined on 15 April, 2008


  • 4.8k Tweets
  • 327 Following

Made from 50% Texloop™ RCOT™ recycled cotton. The sewing threads? Recycled polyester from plastic waste. The print? Water-based ink. #LEExHM #HM

 59  7  12  Download

Zinnia Kumar joined the conversation and had a little chat with our CEO about the future of fast fashion. Watch all the conversations here: #LEExHM #HM @zinniakumar

 73  9  12  Download
 52  1  5  Download

This isn't just another collab. It's where conversations about sustainability & transparency are lifted into focus. #LEExHM #HM Collection drops from 28 January*.

*Visit for your local launch date and collection availability.

 75  2  11  Download

Our next designer collaboration, #SimoneRochaxHM invites you to a world filled with florals, pearls and bespoke fabrics. Want to dive deeper into the @simone_rocha_ universe? Click here:

The collection launches 11 March. #HM

 52  10  7  Download

How do sisters @adwoaaboah_ and #kesewaaboah feel like when wearing @simone_rocha_? "You're the belle of the ball."

The collection launches 11 March. #SimoneRochaxHM #HM

 43  5  11  Download

From 'Normal People' to #SimoneRochaxHM. We're delighted to have actress @daisyedgarjones as part of our next designer collaboration with @simone_rocha_

The collection launches 11 March. #HM

 94  3  24  Download

Replying to @BritishVogue: “The H&M collection is very much an exploration of my existing body of work,” Rocha tells British Vogue exclusively of ch…

 0  0  31

We're so happy to reveal the star of our next designer collaboration: @simone_rocha_ ! She is one of today's most exciting fashion designers. This collab is a tribute to everything that she holds dear. Read more:

Launches 11 March. #SimoneRochaxHM #HM

 196  7  44  Download

“The H&M collection is very much an exploration of my existing body of work,” Rocha tells British Vogue exclusively of channelling her archive into a high-street edit to remember.

 85  1  31

Tomorrow, we will announce our next designer collaboration! Got a guess? #HM

 213  21  21  Download

Would you wear trash? Conscious Exclusive A/W20 is made from waste. The collection is out now! #HMConsciousExclusive

 136  137  20  Download

Meet ecologist, activist and H&M Conscious Exclusive A/W20 model Zinnia Kumar. #HMConsciousExclusive

 119  28  21  Download

Conscious Exclusive A/W20 was inspired by the creativity that emerges from appreciating the value of the things around us. #HMConsciousExclusive

 47  11  9  Download

Conscious Exclusive is an incubator for innovative materials that are eventually used in H&M's main collection. The A/W20 collection launches from December 1. #HMConsciousExclusive

 68  3  11  Download

Every piece in the Conscious Exclusive A/W20 collection is made from waste. Read more at H&M magazine. #HMConsciousExclusive

 120  13  13  Download

Creative forms of recycling and reuse take us one step closer to a circular fashion future. H&M Conscious Exclusive A/W20 launches from 1 December. #HMConsciousExclusive

 71  5  9  Download
 77  29  12

Quoted @BritishVogue

Zinnia Kumar, the face of H&M’s Conscious Exclusive autumn/winter 2020 collection, tells British Vogue about the high-street retailer’s sustainable textile innovations and the importance of considering every piece of clothing we buy.

Meet Conscious Exclusive ambassador @zinniakumar. #HMConsciousExclusive launches online from 1 December. #HM

 36  5  6

End of content

No more pages to load